We are thrilled to announce the expansion of Sorrells Custom Wine Rooms to the vibrant East Coast of the United States, including a dedicated presence in Philadelphia. Although we have completed a fair number of custom wine cellars in the States, we are excited to now have a permanent team on US soil to further our reach. At the forefront of this exciting development are Jeffrey and Matt, two experienced professionals with a deep passion for both construction and fine wine. Their extensive backgrounds in construction, combined with a keen interest in the nuances of wine cellars, make them the perfect duo to oversee the growth of our custom wine cellars in Philadelphia and beyond. Their expertise ensures that our clients along the East Coast receive the same exceptional quality and attention to detail that have become synonymous with the Sorrells name.
Expanding to the East Coast was a natural progression for Sorrells. This region is home to a burgeoning community of wine enthusiasts and collectors, many of whom are seeking high-quality, custom-built wine cellars to house their collections. The East Coast, with its rich history and diverse architectural styles, offers a unique canvas for our bespoke luxury wine rooms. By establishing a dedicated presence here, including our new base in Philadelphia, we aim to bring our unparalleled craftsmanship and design expertise to a broader audience. This expansion allows more wine connoisseurs to experience the luxury of a Sorrells wine cellar, with Philadelphia serving as a strategic location between the UK and the West Coast.
When it comes to custom wine cellars in Philadelphia and across the East Coast, Sorrells stands in a league of its own. As a proud British brand, we bring a heritage of excellence that is unmatched in the industry. All of our luxury wine rooms are manufactured in-house, ensuring that every detail meets our exacting standards. From design to installation, we handle every aspect of the process under the Sorrells name. Even for our overseas projects, we maintain complete control, utilizing our own highly trained fitting teams to ensure that the final result is nothing short of perfection. This commitment to quality and consistency sets Sorrells apart from other providers, offering a seamless experience for our clients from start to finish. Each wine cellar is designed and manufactured at our UK headquarters, from where we can ship our cellars and deploy our fitting teams for installation anywhere in the world, including Philadelphia and the broader East Coast.
Expanding our operations overseas is no small feat, but at Sorrells, we have perfected the process to ensure a smooth and efficient experience for our clients. Our approach begins with a thorough consultation—now available in-person or virtually if preferred—to understand the client’s vision and specific requirements. From there, our team of designers crafts a bespoke plan that reflects the client’s style and the unique characteristics of the space. Once the design is finalized, our in-house manufacturing team gets to work, creating each component to our exacting standards. Finally, our fitting team—flown in directly from the UK—ensures that the installation is completed with the utmost precision. This meticulous process guarantees that every Sorrells wine cellar, whether in Philadelphia, along the East Coast, or beyond, meets the high standards of craftsmanship and elegance that our clients expect.
We are excited to embark on this new chapter in Sorrells’ history, bringing our renowned quality and expertise to the East Coast. With Jeffrey and Matt at the helm, we are confident that our expansion will be a resounding success, allowing us to serve even more clients who are passionate about creating the perfect environment for their wine collections.